Superluxe

observations in the luxury industry

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Tainted patterns

08.19.2008

Interesting collection of stained Louis Vuitton and Burberry patterns.

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Hautelook

08.13.2008

Much of the joy of luxury shopping has to do with the consumer’s experience in a store environment. In order to survive, I think these e-tailers need to be able to recreate similar experiences in a virtual world. Just came across another luxury online retailer.

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Anticounterfeit

08.07.2008

When I was in NY doing research for my project, I came across dozens of vendors selling counterfeit luxury products. The International AntiCounterfeiting Coalition, world’s largest non-profit organization devoted solely to protecting intellectual property and deterring counterfeiting, estimates that up to 7% of today’s global trade (about $6oo billion) is counterfeit. (more…)

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