Superluxe

observations in the luxury industry

Posts filed under ‘Ad Campaign’

LV & The Climate Project

03.12.2010

I was flipping through this month’s Vanity Fair to check out all the advertisements and came across a Louis Vuitton ad featuring Annie Leibovitz and Mikhail Baryshnikov.

The ad reads: (more…)

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Missoni 2010 Campaign

03.01.2010

I was flipping through the NYTs Style Magazine and came across Missoni’s new ad campaign. The campaign includes eight images that were captured during a Missoni family dinner. Photographed by Juergen Teller (photographer for Marc Jacobs’s campaigns), the ads intend to evoke a more homey, warm and fuzzy, family feel. (more…)

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Gucci – Forever Now

02.28.2010

I was reading the NYTs today and came across Gucci’s new ad campaign. Similar to Louis Vuitton’s last ad campaign, Gucci is also trying to promote their heritage and quality.

The ad reads:
The man. The passion. The dream. Guccio Gucci lived the artisan’s life of Florence in 1921. Authentic. Enduring. Dedicated to perfection. His spirit inspires our traditions today. The beauty of what he began nurtured by generations (more…)

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Louis Vuitton Man purse

07.18.2009

Louis Vuitton’s new ad campaign.

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Louis Vuitton Campaign

03.06.2009

Louis Vuitton’s new advertisement featuring Mikhail Gorbachev, Keith Richards, Andre Agassi, Steffi Graf, and Catherine Deneuve is part of a new campaign to emphasize the company’s heritage in luggage and travel accessories

Watch the TV ad here

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