Retail design

Lately, I’ve been looking into retail store designs and came across some amazing work by interior design firm Wonderwall. Many high end storefronts are beginning to feel like cookie cutter designs. Consumers are becoming more knowledgeable with higher expectations. The attention to details and brand storytelling are what will make a store stand out amongst another.

Window displays

There’s something fascinating about window displays because they’re used as a tool not only to entice passerbys but also used as tool to separate purchasers with onlookers.

“The fact that display appeals to our ambitions is part of why it appeals to our imaginations. Even if you were to buy each piece of merchandise in the window, would you be able to re-create the dream?”


check out Forefront: The Culture of Shop Window Design