observations in the luxury industry

Bottega Veneta

Published on 07.06.2010

Bottega Veneta has redesigned their website with a overall cleaner layout and easy navigation. They’ve also included video series titled Hand of the Artisan, which allows viewers to see how each Bottega Veneta item is made, and The Art of Collaboration videos that chronicle the behind the scenes of their ad campaigns. I have to say that Bottega Veneta has done a good job incorporating retail and story telling. The new website will really help customers understand and appreciate the art of this luxury brand.

Filed under: Luxury

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